Theqoo
[THEQOO] New Jeans to skip 'HYBE exhibition', ADOR responds uncooperatively to HYBE, according to article
The Absence of New Jeans at the 'HYBE Exhibition'
![](https://i1.wp.com/pannkpop.com/wp-content/uploads/2024/07/Exclusive-NewJeans-absence-from-HYBE-Exhibition-1.jpeg)
![](https://i1.wp.com/pannkpop.com/wp-content/uploads/2024/07/Exclusive-NewJeans-absence-from-HYBE-Exhibition-2.jpg)
Xports News reported on the 15th that the Grammy Museum in Los Angeles, USA, proposed to ADOR in March that it “give up the top spot to New Jeans,” but New Jeans refused to participate. It is said that ADOR expressed its intention not to participate in this 'HYBE Exhibition' because New Jeans is only participating in a very small portion of the exhibition.
According to the official, the organizers asked, “We will make sure that the New Jeans-related exhibits are the first thing visitors see when they enter the exhibition.” It has been reported that HYBE also conveyed the organizers’ intention to participate in the ‘HYBE Exhibition’ together with NewJeans and requested ADOR’s participation.
Unfortunately, due to ADOR's rejection, NewJeans was unable to include their name in the 'HYBE Expo'. There was much discussion online about whether this was due to internal conflict between HYBE and Min Hee Jin, which sparked controversy.
Plus, NewJeans didn't attend this year's Weversecon. The conflict between CEO Min Hee-jin and HYBE was further highlighted at this event held last month. At the time, HYBE explained, “Newjinz could not attend due to scheduling conflicts caused by overseas activities,” but other artists attended Weversecon despite their busy schedules preparing for overseas performances. ADOR is also suspected of being uncooperative in the HYBE incident.
Moreover, since New Jeans did not attend this 'HYBE Exhibition', Representative Min's uncooperative attitude is bound to be a problem. HYBE's short response to New Jeans' non-attendance implied that it was ADOR's autonomous decision as a 'brand decision'.
View: [42,481]
comment: [488]
Source: Deoku / translation: Ketizenstars
Article: NewJeans to boycott 'HYBE Expo', article claims ADOR was uncooperative with HYBE.
1. Damn, it's that reporter again?
2. I think ADOR will reject this as well. Also, I don't think this is a big deal. Does NewJeans have to attend Weversecon?
3. HYBE has been working hard since morning. I'm not even a New Jeans fan, but I laughed when I saw it.
4. HYBE lost consciousness. Do you think ADOR will actively cooperate? Was Min Hee Jin investigated last week?
5. This reporter's article has no credibility…
6. “Export News Reporter Kim Ye-na”
7. I witnessed this incident and decided to believe only Min Hee-jin’s words.
8. That reporter again
9. This is the first time I remember a journalist's name.