Industry experts remain surprised by Belift's news. "humiliating" ILLIT video

article: Belif Lab, humiliated by Illit’s defense?… Controversy over deleting real-time comments

source: Top star news through Nate

[+248, -9] The video is so embarrassing that I'm embarrassed.. How many times have I blown myself up? Do I really not realize that my image is being ruined every time I do something like this? Just be quiet… Why are you digging your own grave?

[+184, -10] The public was the first to mention the similarities with New Gene, and even critics pointed out that it is clear that Illit's concept took its direction from New Gene, but why is it so stubbornly waging war with the public?

[+173, -8] They are past the point where they can't do their job..they are so stupid. The fact that this video was approved by every head there is enough reason for the CEO to be fired. Not only do they have no understanding of the entertainment industry, they don't even know what the point they are trying to say is. As long as Illit's failure can be blamed on Min Hee-jin, they do not want to understand.

[+169, -7] I think this group pushed the wrong buttons from the start. Their only debate now is whether to invest further and try to keep them going, or whether the whole group can come together. It is very clear that the people producing this group have a poor understanding of this industry and no aesthetic vision at all.

[+102, -6] What's wrong with them?

[+35, -1] It's no wonder how respected Min Hee-jin's career was in the industry. Everyone who worked with her stood up to protect her.

[+30, -1] All I know is that I was shocked by ILLIT's #1 encore.

[+24, -2] So can Mr. Bang still be indicted for breach of trust?

[+21, -1] It exemplifies Hybe's standards well.

[+21, -1] It's really hard to believe that this kind of brainstorming has led the K-pop company to this point.

[+17, -1] I still get goosebumps when I think of Belif calling Wonhee and personally deleting the malicious comment to capture it on camera.

[+11, -1] That's why I started hating ILLIT even more.

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article: Is ILLIT trying to prove that New Jeans is a plagiarism? ‘Extreme backlash’ to Belif video

source: Sports trends through Nate

[+102, -4] It's so embarrassing… Belift said that New Jeans imitated Blackpink, but Blackpink's director came out and denied it. So far, many people (dancers, directors) in the industry have come forward to defend New Jeans. The fear of having to face a huge company like Hive head on…

[+73, -2] I'm still so amazed by Belift's video. Not only did they not clarify anything, they actually made this whole situation much worse for themselves. They have clearly declared war on the public, and the public will only push their group into a corner. It would have been better not to have released the video at all.

[+63, -2] The boldness of bringing Blackpink into this… ㅡㅡ^ Basically, he is making an own goal with his own foot.

[+3, -0] What people say is true. No one ever saw New Jeans and thought they looked like Blackpink, but everyone saw ILLIT and thought they looked like New Jeans. Belift needs to stop getting angry at the wrong people and wasting their money.

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video: Illit agency refute allegations of plagiarism…but experts say it is ‘the worst video ever’

source: JTBC News via YouTube

[+2,600] This video is clear evidence that the Hive is ruining itself… two pigs are ruining this country.

[+1,100] Disaster created by gaming industry leaders

[+1,900] Belift tried to attract Blackpink to their head, but the Blackpink director said that BP and New Gene have nothing in common hahahahaha The funniest thing among all of this is

[+1,600] Hell, Belift should sue every single member of the public for being confused when they first saw the teaser for ILLIT.

[+1,000] Isn't Belift the biggest ILLIT anti of them all at this point?!?!?!?!?

[+1,200] Belift could have just stayed quiet, but like Hybe, they are digging their own grave again. Don't they realize that continuing to bring up plagiarism will only create more hatred?

[+1,300] Imagine being the CEO and approving this. No business sense at all.

[+137] This video is deeply problematic, regardless of whether the CEO approves it or not.

[+1,000] I'm really embarrassed

[+239] The funniest thing is that most of what Newjin is copying are concepts that Min Hee-jin had directed in the past, haha. Basically, he is asking Min Hee-jin to apologize haha.

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